The Electronic Media today is playing the function of a span between multitudes and the authoritiess in the democratic societies all over the universe. Those states holding a well developed media system are developing really quickly while those states holding low criterion of media are dawdling behind the developed states. Sometimes due to certain grounds people become unable to pass on and portion their ideas and positions. For illustration in past it was impossible for a individual sitting in America to portion his thoughts straight with another individual sitting in Pakistan or any other state. But nowadays we are able to present information and information through media. Media ( remarkable medium ) are the devices used to hive away and present information or information. Media is chiefly divided into two classs print media and electronic media. Print media include newspapers, magazines etc while the words “ electronic media ” are used for Television, wireless, nomadic and internet etc. All these devices are used for communicating and for the devolopment of a state.
The electronic media include the electrical devices used for communicating such as Television, wireless, nomadic and cyberspace. All these devices are playing a cardinal function in the procedure of communicating. Through electronic media one can hear and see the events happening abroad. We get clip to clip information in easy manner through electronic media. Person might believe that how a medium work which helps us to see and hear the events happening in other portion of the universe. The fact is that the transmission devices convert the sound and pictures into electromagnetic moving ridges and so it is converted back into sound and images by the electrical devices ( Television, wireless etc ) .
Like in other states electronic media is besides used in Pakistan. Many Television Stationss have been settled by authorities and private companies. Name callings of some Television Stationss are as under.
List of Television Channels in Pakistan ( P, Moeed & A ; F, Hussain 2012 P, Moeed & A ; F, Hussain 2012 )
Entertainment
ARY Digital
Geo Television
Hum Television
PTV Home
Music
AAG
ARY Musik
Indus Music
Newss
AAJ News
Dawn News
Geo News
Samaa Television
Express News
Religious
ARY QTV
Madani Channel
SportsA
Geo Super
PTV Sports
Besides Television Stationss in Pakistan there are besides so many wireless Stationss settled by authorities which represent the voice of people. Radio is a good beginning of information and amusement.
The history of electronic media in Pakistan is every bit old as the state itself as Radio Pakistan began runing the twenty-four hours independency was achieved after the Pakistan Broadcasting Corporation ( PBC ) was formed. There were bing wireless Stationss at Dhaka, Peshawar and Lahore which were expanded to Karachi, Rawalpindi, Hyderabad and Quetta in the undermentioned decennary. This enlargement continued in the 80s and 90s when tonss of other metropoliss, both urban and rural, were added to the list. Radio Pakistan began its first FM transmittal in 1998 and thenceforth several private wireless Stationss popped up which continue to turn. ( hypertext transfer protocol: //lereveal.com )
As we know that there are many wireless Stationss and Television Stationss settled by private and authorities companies but due to some grounds the people of Pakistan prefer to the private channels. They do non desire to acquire information through authorities channels because the authorities channels do non stand for the voice of people. Government channels are considered much oriented toward the authorities policies.
( Muhammad Azam Khan. ‘Individual research paper, National Management College, Lahore.92nd National direction class. ) “ Private channels highlight causes of mis- administration and convey them to the attending of those who are responsible. They can raise public consciousness about what the public itself should besides make to guarantee good administration whether it is right payment of revenue enhancements and measures or issues such as revenue enhancement turning away. Such patterns should be discouraged and the media has a responsibility to larn from other states how this is being done. Private sector media have an tremendous educative and mobilising function to play when it comes to what society do and surely with regard to foregrounding the societal duty of the media and the citizens. ”
Most of the people of Pakistan are non satisfied with the policies of both private and authorities channels. Most of the channels represent merely the ideas of some political parties. Peoples believe that these channels collect money from different political parties and stand for their thoughts and ideas. Peoples are willing to stand for the facts in forepart of state but unluckily due to the incorrect policies of electronic media they are unable to make so.
Harmonizing to the public Pakistan ‘s electronic media has been continuously neglecting to stand for the voice of people. There are many grounds due to which the journalists are non able to stand for the worlds in forepart of public. The basic ground behind this the job of security in Pakistan. Many journalists have been killed and kidnapped in many countries of Pakistan. If any journalist inside Pakistan presents a study which is non in favour of any political party or any hawkish group, may be killed or kidnapped in really short clip. A hawkish group in Pakistan “ Tehrik-e-Taliban Pakistan ” is largely involved in snatch and violent death of the journalists. Tehreek-i-Taliban Pakistan leader Hakimullah Mehsud has issued particular directives to secret agents for taking action against international and national media organisations in different metropoliss of Pakistan, ( BBC 2012 ) . That is why media is unable to stand for the worlds in forepart of people.
“ Pakistan is considered to be the most unsafe state due to the delicate security clime affecting war on panic, struggles and catastrophes and the media has to cover with force per unit areas from security functionaries every bit good as activists to non traverse their self-defined redlines, ” ( Shafqat Khan Abbasi 2012 ) . It is fact that Pakistan is considered to be unsafe state for the journalists but still many journalists are showing the voice of people in a really bravery mode. Most of the journalists are blackmailed by unknown groups but still they are make bolding to stand for the worlds in forepart of people. Recently the ground tackle individual of Geo News Hamid Mir was targeted by activists but he is still standing in his ain place and does non experience fright of any external force per unit area. The fact is that the private channels are stand foring the voice of people in a better manner as compared to authorities channels. Private channels are non stand foring the voice of people wholly because of unjust state of affairs.
Pakistan ‘s electronic media is somehow dependent. United States America has a great influence on Pakistan ‘s electronic media. Particularly the authorities channels are wholly stand foring the policies of America. Since 9/11 Pakistan ‘s electronic media has changed policies. Peoples are non in favour of such policies which help United States of America in the war against Taliban in Afghanistan. The people of Pakistan think that America is contending its ain war it is non our war but Pakistan ‘s electronic media represent that it is our national war. I mean to state that United State of America is utilizing Pakistan ‘s electronic media as a arm against the hawkish groups of Afghanistan.
After the September 11 onslaughts in 2001 in the United States, Pakistan became a cardinal ally in the war on panic with the United States. In 2001, US President George W. Bush pressured the authorities into fall ining the US war on panic. Pervez Musharraf acknowledges the payments received for captured terrorists in his book that we ‘ve captured many terrorists and handed over many of them to the United States. We ‘ve earned premiums numbering 1000000s of dollars. Pervez Musharraf allowed America to assail on activist in South Waziristan and North Waziristan. The fact is that there were no activists present in tribal countries. But as mentioned earlier that Pakistan ‘s electronic media is stand foring the policies of United States of America, so Pakistan ‘s electronic media started to do propaganda against the people of Waziristan. Nowadays the people of Waziristan do non believe any information provided by Pakistan ‘s electronic media.
Drone onslaughts in South Waziristan and North Waziristan is being the cardinal issue in Pakistan. Pakistan ‘s electronic media do non raise the voice of kids and adult females killing in drone work stoppages. Hundred of mosques and guiltless kids have been targeted in tribal countries by American drone onslaughts but still Pakistan ‘s electronic media support the policies of America.
( Noor Aftab 2012 ) PML-N Senator and legal practician Syed Zafar Ali Shah told The News that the US surely violates the sovereignty of Pakistan by transporting out drone onslaughts on its district, but in response “ we merely do lip-service by reprobating these onslaughts with our statements. “ INP adds from Washington: The study by the London-based Bureau of Investigative Journalism has confirmed that at least 50 civilians had been killed in follow-up work stoppages after they rushed to assist those hit by a drone-fired missiles. The Bureau counted more than 20 other civilians killed in work stoppages on funerals. The findings were published on the Bureau ‘s web site and in The Sunday Times of London.
On the other Pakistan ‘s electronic media represents the voice of those people who consider Mr. Obama their ideal. As discussed earlier that many guiltless people have been killed in drone work stoppages but Pakistan ‘s electronic media are soundless due to the external force per unit area by United States of America. While a individual Malala the lover of Obama, is presented by Pakistan ‘s electronic media as guiltless miss because she has been targeted by Taliban. If Malala is guiltless, so why the journalists are soundless about 100s of Malalas killing in drone work stoppages.
Merely like the people of South Waziristan and North Waziristan, the people of Baluchistan are besides non satisfied with the policies of Pakistan ‘s electronic media. Every twenty-four hours many people are being killed in Baluchistan by military groups but media do non stand for the voice of these guiltless people. Murtaza Razvi ( Dawn News 2012 ) . In baluchistan every twenty-four hours people disappear and so so their anguished organic structures appear after some clip. Media is completltly soundless. The highest tribunal in the land is seized of the affair for a few old ages. The security state of affairs of Baluchistan is much worst therfore journalists are unable to supply truth to the people of Pakistan. The peopole of baluchistan are wishing from the journalists to assist them in such state of affairs.
Pakistan ‘s electronic media is a good beginning of information about wellness and instruction. Both authorities and private channels are supplying suited information to the people of Pakistan. Most of the people are non able to acquire instruction in expensive colleges and universities ; they can easy acquire instruction through Pakistan ‘s electronic media. Many Television channels have particular plans for pupils which help the pupils in acquiring instruction cheaply. Health plans are besides transmitted throughout the state. It provides consciousness about the causes of assorted diseases and the safety steps.
The husbandmans and nurserymans are really satisfied with the plans of Pakistan ‘s electronic media in the field of agribusiness. Through Pakistan ‘s electronic media the husbandmans and nurserymans get a batch of information about the harvests. They get information about assorted diseases and intervention of the diseases in harvests. Pakistan ‘s electronic media is playing a cardinal function in forestation.
Pakistan ‘s electronic media is supplying a better amusement plans to the people of Pakistan. Particularly the authorities channels are supplying best amusement plans. PTV is the first broadcast medium channel in Pakistan and supplying good environment to the citizens of Pakistan.
From the above treatment I mean to state that Pakistan ‘s electronic media is stand foring the voice of people to some extent. Media should be improved so that the people of Pakistan can aervive in the planetary small town. Pakistan ‘s electronic medai should stand for the voice of all Malalas of Pakistan. America has a great influence on Pakistan ‘s electronic media. Media should be independent and libral. Private channels are seeking their best to supply better information to the people of Pakistan but the security conditions are going an opstacile for the journalists and are unable to execute such responsibility. Journalists are killed and kidnapped by the activists. As a consequence journalists are unable to show the worlds in the forepart of people.
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Referance Biblograghy.
Noor Aftab ( 2007 )
Noor Aftab 2007 ‘CIA drones intentionally aim guiltless people ‘
THE NEWS
Febuary 7,2007
hypertext transfer protocol: //rickrozoff.wordpress.com/2012/02/07/pakistan-cia-drone-attacks-deliberately-target-innocent-people/
Murtaza Razvi ( 2012 )
Murtaza Rizvi 2012. ”Baluchistan and the media ”
Dawn to Dusk
9th March 2012.
hypertext transfer protocol: //dawn.com/2012/03/09/balochistan-and-the-media/
BBC Urdu ( 2012 )
BBC Urdu 2012.
Front page, Friday 12 October 2012.
Report 15:15 to 20 15 Greenwich mean time
studies HYPERLINK “ hypertext transfer protocol: //www.bbc.co.uk/urdu/pakistan/2012/10/121012_taleban_warning_ha.shtml ” BBC Urdu.
( Shafqat Khan Abbasi 2012 ) .
Shafqat khan Abbasi 2012.
Experts call for codification of moralss, answerability.
The EXPRESS TRIBUNE.
By News Desk
Published: June 12, 2012
Media-political parties dealingss: For media, freedom comes with duty
P, Moeed & A ; F, Hussain 2012
P, Moeed & A ; F, Hussain 2012, A Pakistan Media: Accomplishment
s, Failures & A ; manner frontward, A accessed 7thA August 2012,
& lt ; hypertext transfer protocol: //www.gatewayhouse.in/sites/default/files/Pakistani % 20media.pdf & gt ; Published on Aug 16 2012