Abstraction
There are chiefly three parts when it comes to the impact of engineering on the movie industry.
The first portion is how the new tools has benefited or harmed the movie industry. These tools include the camera engineering, picture redacting package, adding particular effects etc.
The 2nd portion is how engineering has affected the selling and the audience of the movie shapers. How the rise of societal webs and Web 2.0 universe has affected the communicating, advertisement and distribution of their merchandises with their audience. This will besides include the new HD media distribution methods like Blu Ray and HD-DVD that provide better quality for their audience.
The 3rd portion is about how engineering has really hurt the movie industry. The chief focal point of this country will be about how different engineerings have violated the right of first publication Torahs.
Introduction
The movie industry has benefited a batch from the of all time turning new engineering. With the rise of digital filmmaking over the old ages gesture images are one time once more traveling through a reinvention.
One of the biggest benefits the movie industry has had with engineering is camera engineering. With the inexpensive digital cameras available these yearss it has been comparatively easier for little movie companies to bring forth movies. Besides more movies are produced these yearss because it is faster to bring forth movies.
Now it is besides easier and less expensive these yearss to pass on and portion media with the audience with the rise of multimedia nomadic phones. Besides the audience feedback is given faster and easier.
Another biggest benefit of new engineering is that it has saved a batch of clip in doing docudramas and films. This is because of the new compact digital cameras with ample infinite.
The cyberspace has besides had a really large consequence on the movie industry. Web 2.0 sites like YouTube and other picture sites have enabled movie shapers to interact with their audience more easy. This has besides enhanced the relationship with the audience.
Article Cited From: ( How Digital Technology has Changed )
Plan of action
My primary medium of research will be the cyberspace. I think there is a plenty research stuff available on the cyberspace that will be helpful in my research. There will be several instance surveies that will concentrate on how engineering has helped the movie industry.
One of the taking instance surveies will be of late released film by James Cameron – Embodiment. This movie is wholly based on life and particular effects.
Following I plan on reaching some of the life and little movie concerns and happen out their positions on how new engineering has affected how they produce movies.
Media Distribution Methods
In the past media distribution methods were limited to video tapes and cassettes where the quality of the picture was non every bit good as today and they used random entree. This meant that it was non possible to jump straight to a scene.
The most common media distribution method presently is the DVD. New engineerings like Blu-ray and HD-DVD are besides going celebrated. DVD ‘s are one of the cheapest ways to administer movies and the this has been the standard distribution method for movies for rather some clip.
Over the past twelvemonth Blu-Ray and HD-DVD are going more celebrated and could shortly replace the older method like DVD. The ground they are going more celebrated is because of the quality they offer. Users can now bask films on really high definition which is upto 1080p, the highest definition available.
The debut to these new media distribution methods has had both, a good and a bad consequence. The advantage the movie industry had with this is that they were to bear down a premium monetary value for higher quality films compared to standard quality DVD ‘s and this, in many instances, resulted more net incomes for them.
On the other manus, since people now have entree to high quality films from the comfort of their places, visit the film less frequently.
Film Animation Tools
Autodesk Maya And Film
The taking life package today comes from Autodesk. The two really celebrated packages they make are Autodesk Maya and Autodesk 3ds Max. These two have been used in legion films to redact and inspire characters. Some alive films like “ Monsters Vs Aliens ” and Avatar.
The latest development in digital camera and computing machine artworks ( CG ) , stereoscopic vision, is going more celebrated in movies these yearss. Stereoscopic engineering uses the features of the human vision which can do characters or objects appear at the forepart or behind the film screen. This creates an semblance of deepness.
Autodesk Maya enables users to see, create and edit stereoscopic content and enables movie shapers to utilizations stereo as a powerful manner to assist in narrative relation.
The advantage this has is that the audience were drawn more profoundly into the film experience because of the new criterions it sets in stereoscopic 3D production utilizing Autodesk tools.
( Autodesk – Film – Embodiment )
Fully Featured Animated Film Using Autodesk – 9
On 9th September 2009, the film ‘9 ‘ was released. This was a to the full featured animated movie with every frame having Computer generated inages and characters. All this was matched up with multilayered computing machine generated images and advanced 3D lighting and camera effects.
This whole animated movie was made utilizing Autodesk Maya life package and Autodesk mudbox – a sculpting package. With these two tools, all the originative and proficient demands this animated 3D movie had were met.
Autodesk To The Rescue
During the devising of this film, energizers faced rather a few challenges. The really first challenge faced by the life squad was the timeframe that the work had to be completed in. 14 months. This included everything from start to complete – the manner the characters looked, the plot line itself, how they would travel and the animatics. For the squad this seemed an impossible undertaking within the timeframe given and the degree of item and complexness required.
During the film there were a batch of scenes where the characters that dynamically interacted with each other at the same clip. There were a batch of practical stunts done in the film with characters that had really all right, stretchable gunny mesh with a stiff slide fastener in forepart and seeable sewing.
These mesh textures were truly a challenge for the life squad, particularly when the characters moved and the life was hard. It was a challenge but Autodesk Maya had the capableness to carry through these undertakings although it did set Maya to prove.
All these challenges were met by both Autodesk Maya and Autodesk MudBox. Maya handled most of the challenges like the plus creative activity, practical camera and the multilayered 3D life and all the effects. MudBox helped alongside with Maya to do the extremely elaborate forms and theoretical accounts and the land texture.
Animation package like Autodesk Maya has helped the movie industry to make films like these. Without the usage of such package, doing of such films would hold been impossible.
One of the members of the squad, Adams, said that “ Maya is a really robust, fast and it has enabled us to do extremely complex 3D constructions, a batch of camera moves, detonations and illuming effects. ” He besides states that Autodesk Maya was the best solution that they could hold used to do a film such as 9.
( Autodesk – Starz Animation )
Case Study: The Technology behind The Making Of Avatar
Performance Capture
While CGI ( Computer Generated Imagery ) and gesture gaining control is non really new to the movie industry, public presentation gaining control is something that was merely late invented specially for this film. As mentioned earlier that Motion Capture is done by puting reflecting markers all over an histrion ‘s organic structure and these are so interpreted by the computing machine and converted into CGI. However the difference between a existent human look and computing machine generated is rather noticeable. Performance gaining control is something different. In public presentation gaining control histrions are supposed to have on particular caput cogwheel which has a camera attached to it which records each and every musculus motion and change over them into digital media.
Stereoscopic 3D Fusion Camera System
After seven old ages of research and difficult work James Cameron, the manager of Avatar, along with his spouse, Vince Pace, came up with the most advanced 3D lightweight camera that can hit both in 2D and 3D manner. Before this innovation 3D camera ‘s were really large and weighed about 450 lbs.
Digital Animation
For this film the digital life was done by Peter Jackson ‘s company, Weta Digital. Very professional creative persons turned the basic renditions into photo-real images utilizing new discovery techniques in illuming and shadowing.
Virtual Camera/Simul Camera
For this film two new sorts of camera ‘s were besides invented. The practical camera and the simul camera which work together. The practical camera is n’t a existent camera at all but it stimulates another camera that was transmitted computing machine generated images by ace computing machines. What the simul camera did what fed existent clip computing machine generated images to the 3D merger camera system.
Use of Autodesk Digital Entertainment Creation Tools
For this film, James Cameron and his squad developed a new manner to develop advanced ocular effects utilizing advanced practical filming techniques. Using the package a practical phase was created in which the public presentation of histrions would be captured, applied to computing machine generated characters and besides the ability to see the consequences in existent clip.
The “ eldritch vale ” , which is the noticeable difference between existent life human characters and computing machine generated characters, was overcome by utilizing advanced public presentation gaining control and ocular
Beginning: ( Avatar Behind The Scenes )
Gesture Capture
Gesture Capture has been used in the movie industry really frequently. The most basic definition of gesture gaining control is entering the motion and interpreting that motion into a digital theoretical account.
To accomplish this histrions in films wear brooding markers all over their organic structure which are so interpreted by a computing machine and turned into digital 3D theoretical accounts.
Advantages Of Motion Capture
Very fast and it is possible to accomplish existent clip consequences. Because of this the cost of keyframe life can be reduced.
Very complex motions can be recreated.
The sum of life informations that can be gathered is really big. This saves a batch of clip.
Disadvantages Of Motion Capture
Particular hardware and package is needed to put to death gesture gaining control
Motions that do non follow the jurisprudence of natural philosophies can by and large non be captured.
( Motion Capture )
Film Industry and Web 2.0
The sum of users utilizing the Internet these yearss have grown dramatically over the past old ages. This has allowed the movie industry to make their audience more easy through on-line advertisement and by the usage of societal webs such as Facebook, YouTube.
Search Engines
The cyberspace revolves around Google. The term “ hunt online ” these yearss means utilizing one of the major hunt engines. These are either Google, Yahoo or Bing.
Search engines besides have an impact on the movie industry. New films coming out have their ain web sites and these are found largely by hunt engines demoing the relevant consequences and demoing the film web site when users search online for it through hunt engines.
This is the manner the relevant web sites of films are found and they reach wider audience.
With over 500 million users on Facebook, this has become an tremendous platform to publicize on for movie shapers of their latest approaching films. One of the chief grounds Facebook is a immense selling advantage for movie shapers is because of the ability for information to be spread virally on it. Facebook groups and fan pages are liked by 1000s of Facebook users daily and these are really viral in nature. It is non really uncommon to see a Facebook Fan Page holding liked by 1000000s of Facebook users.
The above mentioned selling methods are in fact free and it does n’t be anything for movie shapers to make a these pages and they finally become viral. Facebook besides has a paid advertisement plan that can be used to market merely about anything.
Fanpages are a great manner to cognize your audience better. Facebook is all about conversation and interaction with people which is why movie shapers can interact with their audience more easy, inquire for their sentiments and acquire to cognize what they want.
There is one chief advantage to why paid advertisement on Facebook is the best. The ground is because you one can acquire ultra-targeted audience from Facebook due to all the information that users put on their profile.
( Facebook Stats )
Above is a screen shooting of information from a Facebook user ‘s profile. All the information put is put here by the user itself and it contains information about the user ‘s location, college/school, sex, soldierly position, their likes and involvements and avocations.
Facebook usage ‘s this information to aim the right audience through their advertisement plan. Whenever an advertizer wants to make an advertisement run with Facebook he/she is presented with a figure of aiming options. These options include the followers:
Age
Location
Sexual activity
Marital Status
Education And Work
Likes And Interests
Advertisers on Facebook can aim their audience based on all of these above standards which enables them to aim merely the sort of people that might be interested in what they are publicizing, which in this instance are films.
YouTube
Now owned by Google, YouTube is the most celebrated picture sharing site on the Internet. YouTube has both good and bad effects on the movie industry. Harmonizing to the stats from YouTube.com itself and other sites like website-monitoring.com YouTube exceeds 2 billion positions per twenty-four hours.
An estimated figure of 24 hours of picture is uploaded to YouTube every individual minute and an mean individual spends about 15 proceedingss per twenty-four hours on YouTube. Film Makers know this and hold had an tremendous selling advantage and have reached a more broad audience because of this.
YouTube has made a separate page particularly for film dawdlers where they can be uploaded and so made public.
YouTube, like most other Web 2.0 sites engages conversation among the viewing audiences and visitants that semen and ticker pictures and film dawdlers. This is yet another advantage to the movie industry as they can cognize the sentiments of their viewing audiences and acquire their feedback.
Another great characteristic of YouTube is it ‘s ability to portion the picture virally on other societal web sites like Facebook MySpace and others. An estimated figure of 46.2 old ages of picture is watched a twenty-four hours from Facebook itself.
One of import facet of these Web 2.0 sites is that most of them are interlinked. For illustration you can utilize your Facebook history of mark in to several Web 2.0 sites. This makes information on the internet really viral in nature which is a benefit for advertizers.
The disadvantage of YouTube is that presently there are about 7,000 hours of films and Television shows that are put up on YouTube for users to watch for free. Some of these pictures uploaded do interrupt the right of first publication jurisprudence. These pictures are continuously being uploaded on YouTube and there is small that can be done about this.
This is merely one of the several picture sharing sites. There are besides others like Vimeo besides where copyrighted stuff are being uploaded every individual twenty-four hours by users.
( Youtube Facts )
Social Bookmarking
Social bookmarking is when users bookmark a certain web site or web page that they have found interesting and this is so publicly viewable to all the other users on that societal bookmarking web site. Two of the really celebrated societal bookmarking web sites online today are Digg and Delicious.
These societal bookmarking web sites are once more a great manner for information on films, movie to travel viral and make a batch of people. It is once more possible to subscribe into most of these societal webs utilizing your Facebook history. One such societal bookmarking site is Digg.
Disadvantages Of Web 2.0
Broadband Internet
Ever since broadband cyberspace was introduced, cyberspace users have been able to bask higher velocities in downloads and uploads. This has given a rise in buccaneering. It is said that one inn four people have illicitly downloaded a movie.
The movie studios say that buccaneering on the cyberspace has cost them one million millions of dollars in losingss. The estimated figure as of the twelvemonth 2006 is $ 20 billion.
It is said that movie buccaneering is traveling to increase as more people shift to broadband and can download files at higher velocities.
( Online Film Piracy Set To Rise )
( Film Piracy Cost The Economy $ 20 billion )
File Sharing Sites
The chief disadvantages when it comes to the cyberspace and Web 2.0 are copyright issues. Since digital informations can be easy copied it is really common to see films being shared on File sharing sites and treatment boards.
A batch of these file sharing sites have their waiters off-shore, in some other states where right of first publication Torahs do n’t use to them. This means that it is possible for them to hold batch of copyrighted stuff on them and users from anyplace in the universe is able to download them merely with the chink of a mouse button.
Peer 2 Peer Networks
P2P and downpour sites have become a really common manner to portion files on the cyberspace. All that is needed is a little piece of package installed on a computing machine that allows a user to portion files straight from their computing machine.
This manner 1000000s of users can openly portion whatever is on their difficult thrust with other users on the equal to peer web. This makes it really easy to portion pirated films across the cyberspace.
File Sharing Message Boardss
The term “ Warez ” refers to copyrighted stuff being shared for free and this term is really celebrated on the cyberspace. A batch of forums and message boards are specially made for this intent and 1000000s of users download films and dozenss of other copyrighted stuff for free which does a important injury to the movie industry.
Portable Digital Camera ‘s
Recent portable digital cameras and camcorders have given a rise to buccaneering. It is now really easy for users to take a portable camcorder or camera into a film and record the film during the runtime. This recording is so sold on DVD ‘s and/or uploaded on file sharing sites and/or peer to peer webs.
Decision And Evaluation
The spring in Digital Animation package has helped the movie industry in doing more elaborate, 3D animated movies.
Web 2.0 has played a major portion in the success of the flourishing movie industry that is present today. With the aid of societal webs and its viral characteristics, the selling of new films have become really easy and besides cost effectual.
Although movie buccaneering is on the rise and more people are utilizing camcorders in theaters and copying off DVD ‘s and posting them on the cyberspace, the movie industry has shown a important sum of growing. Film buccaneering has cost them 1000000s of dollars but yet movie gross ‘s have tripled over the last 25 old ages.
Newly developed CG techniques like public presentation gaining control have started a new epoch to the movie industry which is traveling to take them into doing more better movies.
It is clear from the above information presented that the advantages of what so new technological promotions have done for the movie industry clearly outweigh the disadvantages. 3D camera ‘s and province of the art life and redacting have lead today ‘s films to be more gratifying and merriment to watch.
( The Fact And Fiction Of Camcorder Piracy )